Weston Zimmerman
CEO and Founder
Weston Zimmerman started in landscaping as a teenager at Tussey Landscaping in central Pennsylvania. Over 15 years he grew to lead crews on award-winning design/build projects while diving deep into operations and leadership. Struggling with figuring out profitability and dealing with over complicated workflows between the office and field, he co-founded SynkedUP — a business management app built by contractors, for contractors. Now leading SynkedUP, Weston is driven to end entrepreneurial poverty in the trades and help blue-collar contractors build profitable, thriving businesses.
Business Management
Tips To: Improve Client Experience
Your sales process might not be broken; it might be overcomplicated. Here are 5 simple ways to improve client experience, and close deals.
Growth
What is the Most Difficult Challenge You’ve Overcome?
Business is tough. Growth is tougher. But if you're still standing, you're stronger than you think. Here's a reminder from the road.
Business Management
Why Time Tracking is Critical for Contractors
This new time tracking update helps you spot labor overruns in real time, so you stop the bleeding before it's too late
Business Management
Why Cutting Costs Isn’t the Same as Saving Money
Cutting costs isn't the same as saving money. Learn how to use leverage, not panic, to drive real profit and time freedom.
Business Management
Slow Down to Speed Up
A quick leadership gut check: Are you building what really matters? Slow down, realign, and lead with intention.
Business Management
What Owns Your Day? Urgency or Importance?
Stuck in a cycle of chaos and urgent tasks? Break the cycle with better systems, clear processes, and leadership that scales.
Crew Management
Taking Care of Your Team
Leadership isn't barking orders - it's listening, appreciating, and building problem solvers. Here's how to lead without burning out.
Business Management
The Cost of Avoiding Issues in Your Business
Avoiding stuff in business adds up, with interest. Don't try harder, build systems that make success default. Do hard things, on autopilot.
Estimating & Pricing
Leveraging Your Job Data for More Accurate Estimates
Stop estimating from the gut. Track time, collect job data, and turn it into faster, more accurate production rates.
Business Management
How the Best Contractors Ensure Profitability
Running over estimated hours is one of the biggest silent profit killers in contracting. Here's how to track it, catch it, and fix it.
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